Santai’s 2025 Ins and Outs: Curating a Life of Effortless Style

As we step into 2025, we’re embracing more of what makes us feel good—whether that’s in the clothes we wear, how we spend our mornings, or the little moments we savor. This year, we’re all about paring things back, investing in quality, and choosing timeless over quick trends.

Here’s our guide to what’s in and what we’re leaving behind.

In for 2025

1. Timeless Capsule Pieces
Wardrobes that work for you—filled with versatile staples that can be styled a hundred ways. Think classic linen shirts, tailored pants, and flowy dresses that never lose their charm.

2. Quality Fashion Made to Last
Gone are the days of one-season wonders. We’re opting for well-made garments that hold up, soften with time, and feel just as good on the hundredth wear as they did on the first.

3. Effortless Neutrals
Soft sands, crisp whites, warm browns—neutrals are here to stay. They’re easy to wear and perfect for every setting, from beachside escapes to city strolls.

4. Swimwear That Really Fits
Say hello to swimwear that doesn’t just look good but feels good. We’re all about supportive, flattering fits that move with you—no more adjusting or second-guessing.

5. Versatile, Mix-and-Match Styles
Pieces that fit seamlessly together. A breezy top that pairs perfectly with tailored shorts or a lightweight robe that doubles as a layering piece. It’s about simplicity and ease.

6. Woven Textures, Natural Accents
We’re adding a little texture to our wardrobes—woven bags, raffia sandals, and natural stone jewelry. These subtle details bring that laid-back, artisanal touch to every outfit.

7. Easy, Breezy Layering
Layers that breathe and move with you. Whether it’s a lightweight linen shirt thrown over a swimsuit or a soft scarf for cooler nights, layering is all about function meeting style.

8. Beach-to-Anywhere with Ease
Pieces that transition as smoothly as your day. From a seaside brunch to an afternoon market stroll, we love styles that fit into every moment.

9. Slow Mornings and Sunsets
Leisure is the new luxury. We’re romanticizing the simple things—slow breakfasts, journaling, and sunset walks. Santai, after all, means relax.

10. Choosing Quality Over Quantity
Curating, not consuming. Fewer pieces, more intention. We’re investing in garments we love, and letting go of the pressure to constantly buy new.

Out for 2025

1. Fast Fashion
Quick, cheap, and fleeting—fast fashion is out. We’re stepping away from mass production that's harmful to the environment and leaning into thoughtfully crafted, small-batch designs.

2. Ill-Fitting Anything
If it doesn’t flatter or feel right, it’s not staying. Fit matters, and we’re done compromising.

3. Excessive Packaging Waste
Minimal, reusable, and mindful—2025 is about cutting down on unnecessary waste and choosing brands that care about the planet.

4. Pieces You Only Wear Once
No more one-hit wonders. If it’s not versatile or repeatable, it’s not worth the space in your wardrobe.

5. Overcomplicated Designs
We’re saying goodbye to styles that feel too fussy. Simple, refined and functional designs are the name of the game.

6. Mindless Consumption
Shopping just to shop? Not anymore. We’re being intentional with our purchases and investing in what truly brings value to our lives.

7. Rushing Through Life
The fast-paced hustle is losing its appeal. 2025 is about slowing down, being present, and savoring the small joys and moments n between.

8. Trends That Expire in a Week
Ephemeral trends are exhausting. We’re letting go of fleeting fashion and embracing timeless pieces that always feel relevant.

9. Cluttered Wardrobes
If it’s gathering dust, it’s out. Decluttering is freeing, and we’re making room for garments that actually get worn.

10. Anything That Doesn’t Make You Feel Good
At the heart of it all—if it doesn’t spark joy or comfort, it doesn’t belong. Life’s too short to wear anything that doesn’t feel right.

In 2025, we’re curating our wardrobes (and our lives) with intention. It’s about choosing pieces that stand the test of time, embracing simplicity, and finding beauty in the everyday.

Here’s to a year of feeling good, looking good, and living with ease.